Once defined the Experience Principles, I’ve worked with Solution Architect and Product Managers to create innovative product concepts or prioritise improvements. I’ve defined information architectures and navigation systems, designed wireframes, clickable prototype or realised interfaces directly on system platforms. To validate concepts and designs I’ve planned and run usability testing. Finally, created UX/UI guidelines and documentation.

• User journey-to-be and tasks analysis
• Conceptual design, steps, features, epics
• High-level product/features design, new or improvements
• Gather early feedback from internal and external stakeholders
• Design (low) and hi-fi wireframes and clickable prototype
• Design system, components management
• Define mind map, IA, content structure and navigation systems
• User testing: quantitative & qualitative, task based, first click, tree testing
• Quickly iterate design. Lean UX (product manager, engineers/developers, QA)
• Annotated wireframes or prototypes video to share with stakeholders
• Design and features implentation plan with PO/PM
• Acceptance criteria (Cucumber)
• UI/UX Design system guidelines
• Monitor online usage and collect users feedback to identify potential improvements
• Define and collect analytics metrics
• Discuss and prioritise features/content monitoring results with internal stakeholders
• Define potential new discovery activities