Category: Enhancement
Projects
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Paris Luxury Hotel Mobile-First Website
The iconic and prestigious luxury hotel sought assistance to enhance their digital presence.As the Lead UX, I engaged with the CEO, CFO, and CMO to understand their business needs, which primarily revolved around expanding their customer base for both the hotel and the online boutique.
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User Research for Membership Programme
A UK insurance and travel company recently introduced a membership program aimed at their customers over 50 years old. The Digital Marketing Team wanted to learn more about what these users like and how they act, so they could improve their overall experience.
anna nicoli 